2010.05.15 DJ Tiesto in Johannesburg

[lystakata]

Smirnoff Experience 2010 brings DJ Tiesto to Johannesburg



It’s been to New York, Moscow, Paris and London, and now Smirnoff is bringing Smirnoff Experience with DJ Tiesto to South Africa, MashUp Street to Johannesburg on 15 May 2010. Tickets can only be won, not bought, so visit www.smirnoffexperience.co.za to find out how to win.
Smirnoff Experience is fast becoming the world’s top collaboration platform.

The MashUp Street theme created for South Africa celebrates collaboration between South African street cultures and popular music genres to create a one-of-a-kind music experience. The popular theme also extends to collaboration between fashion, food, art and even drinks. Smirnoff Experience MashUp Street is a place where Kwaito vibes with Preppy, Afro funk hangs with Goth and Pop chills with House.
To cement the importance of collaboration, DJ Tiësto, voted the world’s number one DJ three years in a row, will be headlining the event.

DJ Tiesto will collaborate with the very best of South African musical talent, all of which will be named closer to the time. Tiesto is no stranger to combining different genres of music to create unique sounds; he has collaborated with artists as varied as Nelly Furtado, Sean Kingston and Flo-Rida. “I feel deeply inspired by this year’s theme for the Smirnoff Experience because it evokes creativity and promotes relationships between genres that would not normally meet on stage. I can guarantee that, like this year’s theme, people will experience something out of the ordinary. I am very excited to play for a South African audience at Smirnoff Experience MashUp Street,� says Tiësto.